fbpx
Tag Marketing
Home

Marketing

15 Feb

Identification of Key Factors Contributing to Build a Lifestyle Brand in Sri Lanka

Digital Repository – Home Identification of Key Factors Contributing to Build a Lifestyle Brand in Sri Lanka By Thisul Siriwardana URL:Citation: Date: 2022Supervisor: Sanjeewa Jayaweera Abstract The purpose of this research is to identify the lifestyles and relevant needs of owners of high end automobiles from European manufacturers. This knowledge is then used to deduce […]

READ MORE
15 Feb

The use of Sensory marketing to create brand differentiation and customer loyalty through experience

Digital Repository – Home The use of Sensory marketing to create brand differentiation and customer loyalty through experience By Sanjeewa Jayaweera URL:Citation: Date: 2022Supervisor: M D D Y Dissanayake Abstract This research study investigated whether Sensory marketing helped in brand differentiation and attraction of Customers thereby in the creation of brand loyalty. Further, the aspect […]

READ MORE
15 Feb

Exploring the Impacts of Manufacturing Garments for Us Brands by Mass Scale Manufacturers due to the Current Economic Crisis and Covid-19

Digital Repository – Home Exploring the Impacts of Manufacturing Garments for Us Brands by Mass Scale Manufacturers due to the Current Economic Crisis and Covid-19: With Special Reference to MAS Intimates PVT LTD By Thrimana Vithanage Chathuranga Madushanka URL:Citation: Date: 2022Supervisor: Ruwan Abeysekara Abstract Apparel Industry in Sri Lanka faced a significant impact due to […]

READ MORE
15 Feb

Relationship Between MVP

Digital Repository – Home Relationship Between MVP (Minimum Viable Product) and Customer/Client Satisfaction of ABC Software Solutions Provider: From Executives’ Perspective By Hevapathiranage Wasantha Indika Wijayaratna URL:Citation: Date: 2022Supervisor: Deepal Lakshman Bataduwa Arachchi Abstract The decision of selecting the correct product development approach seems a vital success factor for any software development company to maximize […]

READ MORE
WordPress Lightbox
ICBT Campus